In advance of the IPBN's upcoming innovation conference in Dublin, on Thursday, June 20, from 9h to 13h at the Guinness Enterprise Centre (GEC), we sat down with one of the conference sponsors, Philip Button, of Brookes Property Group to understand more about the firm, his work, and innovation in real estate. We held the interview in Q&A format and invite you to follow us along below! 

-What is your background and how did you come to be involved with Brookes Property Group?

Starting as a Chartered Certified Accountant, I joined Brookes Property Group in the 1990s when it was Brookes & Co., helping solidify them as one of the UK’s key tax and investment specialists. I led the diversification of the company into the property sector in the early 2000s, becoming involved with land parcels in Florida that saw our clients receive exponential gains. This was when I discovered the high demand and viability for property investments, which then became a major branch of our operations.

We sourced unique opportunities in the Caribbean, including Antigua and the Bahamas. Acquiring bulk discounted property, following the financial crash in 2008, we presented below-market-value opportunities to new and existing clients.

In 2017, we became the sole developer for our own projects, acquiring UK-based projects for ground-up developments, as well as expanding into the European property market.

Brookes Property Group has a proven track record, delivering over 35 developments, ranging from small bespoke projects to larger developments of over 300 units.

Over the last 18 years, we have consistently delivered high quality developments, demonstrating clear and decisive project management on over 35 developments in four major regions of the world, with revenues grossing $619,402,981.

We operate both nationally and internationally, partnering with leading local experts to deliver exciting development opportunities for trusted clients and business partners.

-What projects are you working on in Portugal? Any developments worth mentioning in specific?

We have multiple projects in Portugal in the pipeline. Quinta Heights is our brand-new development of one, two, three, and four bed properties for sale in the Algarve. This is a very high specification product situated in a great location with stunning views of the sea, countryside and Monchique Mountains. The development provides an exclusive and stylish living space and sits within a resort of five-star facilities.

We carried out due diligence in Portugal and discovered the location between Ferragudo and Carvoeiro was ideal for our development. It is in a peaceful location that is reminiscent of a rural/countryside locale with views of the sea.

Owners are in close proximity to a versatile lifestyle of golf, hiking, swimming, restaurants, local towns, rich culture, history and coastal activities.

Towards the end of this year, we will confirm 24 high-specification villas as part of an expansive development consisting of 12 unique villages, forming one modern and exciting community. Formed of a collection of detached villas, apartments, townhomes, a boutique hotel, tennis complex, shops, restaurants and much more.

-Why did Brookes decide to invest in Portugal? What has the process been like so far?

There are many economic and lifestyle factors, as well as tax and investment incentives that make Portugal the perfect choice for a holiday home. Portugal is an easily accessible destination and has high demand amongst our client base, which is closer to home for many of them.

Portugal, particularly the Algarve, is home to outstanding restaurants, a golden coastline with Blue Flag beaches and an array of activities including golf, kayaking, horse riding, paddleboarding and coastal walks.

Falling supply and strong buyer demand in Portugal allowed us to source key development opportunities and unlock another source of wealth for new and existing clients.

Portugal is the perfect mix of lifestyle, location and investment opportunity, as well as offering tax and residency benefits that outweigh other locations.

We work with a trusted network of contacts in Portugal who carry out due diligence, making the buying process for our clients as hassle-free as possible.

-In general, what has your experience been like in PT?

Extremely positive and welcoming. Whilst there are a lot of hurdles and red tape that has resulted in some delays, this only assures us and our clients that our product is of superior quality and has gone through stringent pre-development procedures.

In closing, the IPBN wants to remind you that this event offers a thorough introduction to conducting business in Portugal, making it an invaluable resource for those beginning their journey in the country's vibrant entrepreneurial landscape. Attendees will receive insider insights, crucial information, and key connections while networking with established Irish companies in Portugal, along with IPBN members and Executive Partners. The conference will underscore the dynamism and diversity of Portugal’s entrepreneurial scene.

Don't miss this exciting opportunity to explore and connect! Registration for the event is open here with further details about the conference and timetables for each panel. We very much look forward to seeing you all in Dublin! The conference is open to IPBN members and non-members and is free of charge.

For any questions or further information, don't hesitate to get in touch with Arnold Delville, IPBN General Manager, at arnold.delville@ireland-portugal.com