Galineo is a proud sponsor of the Ireland Portugal Business Network's upcoming Tourism Conference in Porto so we wanted to sit down to get to know its Director, Matthias Gandke a bit better so we could understand more about his IPBN member company Galineo came to be, and what drove this talented young polyglot marketer and entrepreneur. We dove into what projects he's currently working on and, finally, Matthias shared a message for the network. 

Matthias founded Galineo to provide targeted and data-driven search engine marketing solutions. His passion for digital marketing and the growing demand for effective online visibility drove him to create a company that specializes in optimizing search strategies for businesses, and so far so good. 

He told the IPBN, "I have a strong background in digital marketing, with a focus on Google Ads, Google Analytics, and server-side tracking. My expertise includes campaign setup, optimization, and performance analysis, allowing businesses to achieve measurable results. My international work experience and fluency in multiple languages have also shaped my approach to global marketing strategies."

According to their website, Dublin-based Galineo offers a collaborative approach, data-driven strategies, an agile and iterative playbook, transparent reporting, continuous optimization, and more. Currently, the company is working on expanding its international reach and optimizing search campaigns for clients across various industries. Its team is also focused on implementing advanced tracking and analytics to offer more refined, data-driven insights for better ROI.

When asked about case studies, Matthias said, "One of our recent successes was a campaign for a high-end watch company, where we increased their ad visibility by 50% and improved conversion rates through targeted search and display campaigns. We worked closely with the client to fine-tune their strategy and delivered measurable growth within a few months."

As the spotlight interview came to a close, Matthias left us with a message. "At Galineo, we are committed to delivering customized search marketing strategies that drive real, measurable results. Our data-driven approach ensures that businesses not only reach their target audience but also achieve sustainable growth. We look forward to connecting with companies that are serious about optimizing their online presence."

And we at the IPBN look forward to watching that growth, building connections, and making necessary introductions. We are likewise thankful for Galineo's support for the 3rd Edition Tourism Conference, and count on the company's continued involvement with the network!